BOOM Keg Concept

I conceived the BOOM Keg concept as a way to expand Boom's casual approach to outdoor speakers into the outdoor boombox category, and worked with the Brand Director and Founder to generate features that might make sense for the outdoor adventurer, such as a small storage cavity to keep valuables dry and out of sight. The concept was well received internally with the design team and CMO, but it was postponed to focus on more immediate opportunities.

Design Spring 2014.

Lead Design: Cameron Nielsen